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Why Are My Google Reviews Not Showing Up
Why Are My Google Reviews Not Showing Up
Why Are My Google Reviews Not Showing Up

Why Are My Google Reviews Not Showing Up


Published on September 30, 2023

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Google reviews play a pivotal role in shaping the success of your company's marketing strategy. This significance is particularly amplified for local service businesses, where accumulating more Google reviews can be a lifeline for enhancing online visibility and, ultimately, winning more sales.

However, encountering a situation where your Google reviews not showing up can be immensely frustrating. It could be that one of your cherished five-star Google reviews has vanished, causing a dip in your overall star rating. You've worked hard to earn those Google reviews, and your business rightfully deserves the recognition.

So, why might your Google business review not showing up? What steps can you take to retrieve these positive reviews, enhance your rating, and boost your revenue?

In this article, we will delve into Google's review policy and some common reasons why Google reviews are not showing up.

Also read: How to add Google reviews to websites 

Understanding Google's review policy

Google's review policy ensures that individuals receive honest and impartial insights into products and services. It actively discourages businesses from obstructing negative reviews and emphasizes equal opportunities for all reviewers to provide genuine feedback.

Here are key highlights from Google's review policies:
  • Detailed experience is required: Reviews must contain specifics about the customer's experience to be eligible for posting.

  • Combatting misleading reviews: Anonymous reviews aimed at deceiving customers are flagged and scrutinized.

  • No room for spam and fake content: Google strictly prohibits reviews that are composed of spam or contain fabricated content intended to manipulate perceptions.

  • Relevance matters: Off-topic reviews that fail to specify the business's product or service are not accepted.

  • Content standards: Reviews containing hate speech, illegal material, abusive language, derogatory remarks, or explicit content are promptly removed.

  • Language consideration: Reviews should be written in a language appropriate for the intended audience; otherwise, they may be removed.

  • Protection of personal information: Sharing personal details in reviews is restricted to safeguard user privacy.

  • No repetition: Posting the same content multiple times from various accounts is discouraged.

Google employs automated processes to review and ensure adherence to these established guidelines. Furthermore, Google only accepts reviews from verified customers, necessitating that users must have directly purchased a product or service from the company.

Why are My Google reviews not showing up?

  1. Problems in verifying your Google Business listing 

Google undertakes the verification of business listings as a crucial step to maintain the accuracy and currency of information presented on its platform. When a business listing lacks verification, the associated reviews may either not be displayed or could be presented differently on the platform.

The underlying motivation is Google's commitment to ensuring that users have access to dependable and truthful information about a business, thus preventing any potential deception.

If you suspect that your Google reviews not showing up due to verification concerns, it's imperative to take action.

Typically, this process can be managed through Google My Business, a platform where you can oversee your business details to confirm their accuracy and currency. In the event of verification-related challenges, Google offers support resources to guide you through resolution.

  1. Adding links to Google reviews

Google maintains stringent regulations concerning the inclusion of URLs and links within reviews. Reviews containing URLs are swiftly eliminated from the platform.

Google's rationale behind this action is its suspicion that reviews featuring URLs might be spam-related. If you happen to come across a review that contains a link and hasn't been removed yet, it's advisable to contact the reviewer and request that they edit their review to exclude the link. This proactive measure can prevent Google from taking down the review. You can easily generate a customized Google review link for your customers, simplifying the review process for them.

  1. Using fake Google reviews

Google classifies reviews originating from profiles lacking essential details like a name or photo as fake reviews, in line with their commitment to preserving authenticity and transparency.

A common scenario where fake reviews emerge is when businesses attempt to purchase Google reviews show. These reviews are often created by computer programs using made-up profiles. Engaging in the practice of buying reviews can have grave repercussions for your business's visibility on Google, potentially resulting in the removal of your Google Business Profile.

  1. Handling duplicate Google business listings

Duplicate listings occur when a single business has multiple entries on Google Maps and Google Business Profile (GBP). This can confuse and divide reviews across different listings, making it challenging for users to access comprehensive information about your business.

Google may take action to merge these duplicate listings into a single entry or remove them altogether, depending on the accuracy and completeness of the information.

However, if a duplicate listing was created without the business's knowledge or consent, the removal process can be tricky. In such cases, the business can request Google's assistance in removing the duplicate listing through the Google Maps feedback form.

For businesses, maintaining a single, accurate, and comprehensive listing on Google is crucial for easy discovery by potential customers, ensuring they can access all pertinent information, including reviews.

Also read: How to recover suspended Google Business Profile 

  1. Spotting spammy reviews

A review is labeled as spam when Google's computers or human moderators think it's not real or relevant. This can happen for different reasons:

  • The person who wrote the review often posts bad or not-so-good stuff.

  • The review is in a different language than what the person normally uses or what the business uses.

  • The review keeps saying the same thing or doesn't make sense.

  • The review shows up many times in a short period.

  • The review was written by someone who may or may not be authentic. 

Google takes stopping spam seriously. If a review is called spam, it won't show up on the business's Google page, and it might even get removed forever from Google's system.

  1. When your business moves to a new location 

If your business has moved to a different location, your Google reviews might not show up because they're linked to the old address. This happens when the old information about your business still exists on Google, and the reviews are connected to that old version instead of the new one.

To make sure your reviews appear in the right place after moving, you need to do one of two things: either combine the old information with the new one or create a completely new listing for your business at its new address. This way, all the important stuff, including your reviews, will move to the correct location and be easy for potential customers to find. If you don't do this correctly, your reviews might not be visible anymore.

  1. Your business isn't open to the public yet

If your business has a planned opening date on the horizon but hasn't yet opened its doors to the public, there's an important consideration when it comes to Google reviews. Google has a system in place that automatically removes any reviews left by customers before the official public opening.

Tip: To ensure a smooth review process, it's advisable to hold off on actively requesting reviews from your customers until your business is fully open to the public. This way, you can collect reviews from customers who have experienced your services or products when your business is fully operational and ready to serve the public.

  1. Challenges with reviewing older operating systems

When customers use older devices and operating systems to write reviews, it can sometimes lead to issues where their reviews don't show up promptly.

Tip: To address this, it's a good idea to suggest to your customers that they update the operating system on their smartphones or tablets. Additionally, encourage them to ensure that their Google Maps app is up to date. These steps should help ensure a smoother experience when submitting reviews.

  1. Inactive reviewer accounts

Occasionally, a previously posted review may disappear if the person who wrote it has deactivated their personal Google account. 

This deactivation can occur for various reasons, including violations of Google's policies or as a deliberate choice by the account holder. 

For instance, individuals concerned about security may proactively set their accounts to deactivate using Google's Inactive Account Manager. In such cases, all of the user's data, including their reviews, will be deleted.

  1. Caused by Google glitches and technical problems

Google is a vast and intricate platform, and it's normal for technical glitches or bugs to occasionally surface. In some instances, reviews may not be visible due to problems like Google server interruptions, display hiccups, posting errors, and so forth.

Typically, Google addresses these issues promptly, but they can still be a source of inconvenience. If you suspect that your reviews aren't appearing because of a bug or technical problem, it's advisable to contact Google support for assistance.

Use this opportunity to gather the missing reviews

The absence of Google reviews can be a major source of frustration for businesses. Customer reviews hold immense influence in crafting a business's online reputation and can strongly impact consumer buying choices.

The issue of Google reviews not showing up is a widespread challenge for many businesses. Aside from spam and fake reviews, this absence can be linked to multiple factors such as inappropriate content, off-topic feedback, conflicts of interest, or unverified business listings.

To maintain a positive online presence, businesses must proactively monitor customer feedback to ensure it aligns with Google's guidelines.

However, keeping tabs on all reviews and ensuring their compliance with Google's policies can be a daunting task. This is where solutions like Cloodot come in handy, simplifying the process of collecting and overseeing customer reviews. This, in turn, allows businesses to reclaim valuable time for focusing on other critical aspects of business expansion.

Elevate your business's online reputation and visibility with Cloodot today!

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© Copyright 2023, All Rights Reserved by Cloodot

An all-in-one reputation marketing software to automatically generate, monitor and market reviews for your businesses.

© Copyright 2023, All Rights Reserved by Cloodot

An all-in-one reputation marketing software to automatically generate, monitor and market reviews for your businesses.

© Copyright 2023, All Rights Reserved by Cloodot